You get a phone call or email from the management company of a celebrity. They would like to book an appointment with you to treat one of their celebrities. Video or photos may then appear on the celeb’s TV show or in their weekly magazine article.
You get all excited at the prospect of treating the celeb. You imagine the great PR you’ll receive not to mention actually meeting the celeb.
Now that would be great wouldn’t it, and quite cool to meet a celebrity, particularly if it’s one of your favourites. You may even get featured on their social media channels.
But before you sign on the dotted line – it’s very usual to have to sign a contract – here are some things it’s worth considering.
Note: obviously many well known people book therapy appointments either directly or via their manager/PA and are more than happy to pay as any client would do. These points are just in relation to you being asked to provide the service for free in relation to the celeb’s media commitments.
Many management companies will seek to obtain your services for free. They will assume that you will be honoured to carry out your therapy on their client. But remember that you have a business to run and bills to pay.
Consider whether this is the right thing for you and your business. At all times think about how you are valuing yourself and your therapy.
2. Cost to you
It’s likely the celeb will be filmed or have photographs taken before, during and after the treatment. You may, therefore, have to book a treatment room for longer if you work out of a therapy centre. This may also mean cutting in to regular client time and therefore loss of income.
Consider this extra cost and ask for expenses to be paid at the very least.
3. Photographs and permission to post on social media
It’s quite normal in ‘talent management’ dealings that you will be subject to an embargo . This means that you are not allowed to publish any mention, news or images relating to your dealings with the celeb until a specific time.
You will be free to post once that embargo is lifted but ensure that the management company sends through photos and/or footage for you to use by that time. Ask for a clause to included in the contract to this effect.
4. No exposure – no freebie
The management company may say that you will get good exposure and PR from treating their client. And well you might which would be fab. However, before you sign the contract, ensure it includes a clause to say that if the TV footage is cut or the magazine article is shelved, then you will be paid in full including any expenses incurred.
Only you alone can decide if working with a celebrity in conjunction with their media commitments is the right thing for you and your business. If you love seeing behind-the-scenes and it’s your favourite celebrity then by all means go for it!
Have you worked with a celebrity? What was your experience, good or bad?